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The Product Entrepreneur Podcast

Nov 28, 2022

Did you have a goal that you didn’t accomplish this year? Is this period starting to feel like it was a blow? If you’re frustrated with low sales this holiday season, it’s time to recharge your approach; it’s easier than you may think!

In this episode, we talk about:

  • How to acknowledge your emotions in a...

Nov 21, 2022

In this episode, we dive into: 

  • The psychology of a buyer, specifically the type of buyer you want to attract. (There is a difference!) That means you need to understand how your customer makes a buying decision, and how they weigh the pros and cons of a purchase. 
  • How to motivate your customer to (literally) buy what...

Nov 13, 2022

If the words “Black Friday” send a shiver down your spine, you’re not alone! Brands all over the world enter this holiday season with the same, unnerving question:

To discount, or not to discount? 

Everyone’s hunting for a good deal this time of year, but on the other side of things, your business still needs to...

Nov 6, 2022

One of the most common things I see in this industry is some people treating their product-based brand as a service-based brand, or even vice versa: aka, people start a product and try to add being a coach or other service on top of it. 

The result? Your messaging gets muddled, your to-do list multiplies, and all that...