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The Product Entrepreneur Podcast

Apr 11, 2022

If you’re an e-commerce, product-based entrepreneur trying to scale your business and build a successful brand, then this episode is just for you. 

Uncover the secrets that big brands use to build an obsession brand. 

So what is brand obsession? And how do you create such a brand? 

Tune in to this episode to listen to five insider secrets that can help you scale your business and take it to the next stage. 

I’ll reveal strategic ways to scale your business, and different techniques to use in different scenarios and stages to get optimal results. You’ll learn how to create a clear and consistent brand message and never confuse your audience again. 

Do you find yourself doing all the right marketing but not getting any sales? It’s often because we make the mistake of doing marketing before branding. Understand why branding comes before marketing and why positioning comes before pricing. 

After this episode, you’ll be able to review your pricing to base it on the perceived value of your target audience. This will help you increase your margins and reduce worrying about competitive prices. You’ll learn how to expand your distribution through creative sales strategies and be present where your audience is, both physically and mentally. 

This episode teaches you to uncomplicate your business, reduce your expenses and streamline your operations to smoothly and successfully sail into the next stage of your business. 

You’ll finally be able to attract long-term, repeat, loyal customers who will talk about your brand when you aren’t even present and build an Obsession Brand! 

In upcoming episodes, you’ll learn:

  • How to get your product in big box stores and on retail shelves.
  • How to redesign your packaging for maximum impact.
  • And so much more.

Find out more!

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