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The Product Entrepreneur Podcast

Dec 20, 2021

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Do you feel like your brand growth has slowed down or even plateaued? This year, the digital marketing landscape has evolved.  In fact, it will continue to evolve.  Ads tracking is becoming more opaque, and this makes customer acquisition more difficult.  So how do you combat this?

You need to develop and create a referral marketing program.

Many of my clients are not starting with a huge customer base, but a referral marketing program is powerful no matter the size of your audience.  If you’ve made even one sale, you can have a referral program.  In fact, if you don’t have one, you are leaving money on the table!  Whether or not you like it, your brand growth may depend on it.  In this episode, I'll tell you why.